Importance A consistent visual aesthetic helps in building a strong and memorable brand identity. This training will provide you with the tools to maximize the Illinois brand and enhance your university social media accounts’ aesthetics.  Target Audience  Brand Guidance  Instructions 1. Unique Identities within the Illinois Brand The Illinois brand platform establishes the foundation for […]

Importance As communicators, it’s crucial to navigate the complexities of branding on various social media platforms. Here are key questions to guide you through the process, ensuring a consistent and impactful representation of the Illinois brand platform on social media. Target Audience Brand Guidance The Essentials 1. Creating branded messaging 2. Understanding our audience(s) 3. […]