StratCom is providing training resources for communications and marketing professionals across the university.
Marketing Analytics Foundations
Using Site Kit for WordPress
Brand Guide for Unit Leaders and Directors
Connecting to University Design Resources
Using the Block I Frame Template
Adobe Express Templates Guidance
Project Management for Marketing
Common Editorial Mistakes and How to Avoid Them
Examples of Brand Writing in Different Communications
Implementing On-Brand Writing in Departmental Newsletters
Supporting the Illinois Brand in News Writing
Utilizing the Illinois Brand Personality, Voice and Tone
Cinematography Tips for Illinois Videos
How to Search the Image Database
How to Create Dynamic Portraits
How to Capture and Edit Excellent Audio in your Illinois Videos
Essential Questions to Ask when Branding your Social Media Accounts
Crafting a Consistent Social Media Aesthetic Using the Illinois Brand
How to Implement a Custom Title Tag using the Illinois Theme, HTML, WordPress and Drupal
How to Implement Iconography and Graphic Elements Effectively
Web Hosting for Marketing Decision Makers
First Web Vendor Meeting: Consider these Deliverables